Business Benefits of Web Scraping: Global Statistics and Trends

Web scraping – the automated extraction of data from websites – has become a mainstream business practice worldwide. From market research to price monitoring, companies across industries leverage web data to gain a competitive edge. Below, we compile surprising statistics and key trends that highlight the business benefits of web scraping on a global scale.

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Quick Facts

• Global Market Size (2023): $5.06 billion
• Projected Market Size (2032): $143.99 billion
• CAGR (2023–2032): 43.30%
• Top Scraping Targets: Search engines (42%), social media (27%), e-commerce (18%)
• Cost Savings: Web scraping APIs can reduce data acquisition costs by up to 40%
• Efficiency: Automated scripts can process 12,000+ records in a week, saving hundreds of hours

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Global Web Scraping Market Growth

• The global web scraping software market was valued at $5.06 billion in 2023 and is projected to reach $143.99 billion by 2032, growing at an impressive 43.30% CAGR (Web Scraping Software Market Size, Share & Growth | 2032).
• The web scraping services segment is expected to grow from $0.80 billion in 2023 to $2.29 billion by 2030, with an annual growth rate of 14.00% (Web Scraping Services Market).

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Adoption and Usage Trends

By Industry and Use Case

• E-commerce Data:

  • 28.70% of web scrapers focus on online retail sites (State of Web Scraping 2023 Survey Results).
  • Over 2,700 price comparison websites rely on web scraping to aggregate product prices (100 Comparison Site Statistics, Benefits, Cons & Criteria - wecantrack).

• Public Sector Data:

  • 24.30% of web scraping efforts target public government datasets (State of Web Scraping 2023 Survey Results).

• Search Engines:

  • 42.00% of all web scraping requests focus on search engine results for SEO analysis and ad intelligence (Most Scraped Websites of 2024).

• Social Media:

  • 27.00% of scraped content comes from social platforms, used for real-time consumer sentiment and trend analysis (Most Scraped Websites of 2024).

Business Impact

• Companies using web scraping gain a competitive edge:

  • UK retailer John Lewis boosted sales by 4.00% through competitor price scraping.
  • ASOS doubled its international sales (+100.00%) using region-specific scraped data (State of web scraping report 2025).

• Efficiency Gains:

  • One automated script processed 12,000 records in a week, saving hundreds of hours of manual work (Web Scraping Tool Reduces Labor Time & Cost - Capitol Tech Solutions).

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Key Web Scraping Statistics (Global)

Metric	Statistic
Global web scraper software market (2023)	$634.53 million (Web Scraper Software Market Size, Growth and Forecast to 2032)
Projected market size (2032)	$1,721.81 million (Web Scraper Software Market Size, Growth and Forecast to 2032)
CAGR for web scraper market (2024–2032)	13.29% annual growth (Web Scraper Software Market Size, Growth and Forecast to 2032)
Share of scraping targeting search engines	42.00% of requests (Most Scraped Websites of 2024)
Share of scraping targeting social media	27.00% of requests (Most Scraped Websites of 2024)
Share of scraping targeting e-commerce sites	18.00% of requests (Most Scraped Websites of 2024)
Online shoppers using comparison sites	78.00% of users (100 Comparison Site Statistics, Benefits, Cons & Criteria - wecantrack)
Active price comparison websites (2023)	2,700+ sites worldwide (100 Comparison Site Statistics, Benefits, Cons & Criteria - wecantrack)

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Cost of Web Scraping Services

Typical Costs by Provider

Service	Setup Cost	Monthly Fee	Data Cost
ProWebScraper	$50 per site	$50 per site	$40 per 5k pages (Top 10 Best Web Scraping Services Reviewed (2024 updated))
Grepsr	From $300 per site	From $100 per site	– (included in plan) (Top 10 Best Web Scraping Services Reviewed (2024 updated))
PromptCloud	From $99 per site	From $99 per site	$6 per 10k records (Top 10 Best Web Scraping Services Reviewed (2024 updated))
Actowiz	From $99 per site	From $80 per site	$10 per 10k records (Top 10 Best Web Scraping Services Reviewed (2024 updated))
Zyte (Scrapinghub)	$2000–$3000 per site	$300–$400 per site	– (included in plan) (Top 10 Best Web Scraping Services Reviewed (2024 updated))

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FAQ: Web Scraping Usage and Costs

How much data is gathered daily via web scraping?

• Large-scale operations collect millions of data points per day.
• Example: A retail analytics provider scaled up to 5 million scraped items per day (From Scrapy to Apify).

What are the monthly costs of web scraping?

• Small-scale plans: $50–$100 per month.
• Enterprise-grade projects: $1,000+ per month.

What is the ROI of web scraping?

• Web scraping provides high ROI by enabling better pricing, marketing, and strategic decisions. For example, price monitoring programs can save 40% of data collection budgets (ScrapingAnt).

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Web scraping has evolved into a critical business tool, with its adoption and impact growing exponentially across industries. Whether for competitive intelligence, market research, or operational efficiency, the benefits of automated data extraction are undeniable.